Technorati makes me feel stupid

Someone suggested that I "claim my blog" on Technorati so I tried.Now I'm a reasonably bright guy (MBA from Chicago Booth, worked at Booz & Co, was COO of a successful startup, etc) but I have to admit, it was a pretty confusing process for me.They tell me I need to post this code ( RH499G8AAZZB  ) to my blog and everything will be copacetic.  We'll see.